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social media trends

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TRENDAFRiCA October 2, 2015
In societal terms, memes are a cultural construct for the transmission of ideas. Social media has distilled memes down to a way of slaughtering holy cows and popularising a central theme or ideas. Memes on social media often poke fun at the awkwardness of being human, particularly for those who are public figures or celebrities. For many, the object is humour, but they can be cruel. Not even the Pope is sacred.
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TREND.Facts: August 20

TRENDAFRiCA August 20, 2013
Everyone’s constantly on the lookout for the ‘next big thing’ in social media, and Twitter’s CEO Dick Costolo believes the micro-blogging site has found it in the form of social video sharing. When Twitter bought mobile social video sharing app, Vine, in 2012, Costolo explained the move saying: “When Facebook bought Instagram, I said we’re not going to do what those other guys did. We’re looking for the next thing. We all agreed that this is the next thing down the road.”
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TREND.Facts: August 8

TRENDAFRiCA August 8, 2013
All 45 European governments now have an official presence on Twitter. In South America all countries except Suriname have an official Twitter presence. In North America, Asia and Africa 79%, 76% and 71% of all governments have a Twitter account. Only a third (38.4%) of all governments in the Pacific use the micro-blogging service.
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TREND.Facts: August 6

TRENDAFRiCA August 6, 2013
US President @BarackObama is still the most followed world leader on Twitter with more than 33 million followers. However, while almost a third (148) of all world leaders and governments are following Barack Obama, he is not the best connected leader. @BarackObama only mutually follows two other world leaders: Norway’s Jens Stoltenberg and Russia’s Dmitry Medvedev. The @WhiteHouse and the @StateDept are followed by 132 and 99 peers respectively, but they are also giving all other world leaders the cold shoulder: the @WhiteHouse follows three other leaders and the @StateDept is not following any other Foreign Ministry.
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