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2015 is a year in which momentous change will coalesce around rapid technological developments, economic reinvention, social revolution and political upheaval driven by rising social activism. The annual TRENDAFRiCA 2015 trends are out in collaboration with Bizcommunity.com #BizTrends2015.
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How to tell true brand stories

TRENDAFRiCA November 3, 2014
When last did you read a press release to your child at bedtime? Never? So why are you asking your customers to read – and believe - your spin? The importance of branded content is increasing - Ogilvy & Mather Cape Town just created the position of Content Strategy Director and yesterday appointed a digital marketer to the post.
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