From Google Glass to the growth marijuana industry; telepathic and wearable technology; and Africa’s rising consumer – 2014 is turning out to be one of those potentially defining years in communication, consumer behaviour, technology, and for our continent. Exclusively to TRENDAFRiCA in South Africa, JWT’s 10 MEGA TRENDS for 2014 report is the result of quantitative and qualitative research conducted by JWTIntelligence, along with the JWT Planning Network spanning 70 markets. Source: TRENDAFRiCA.
Read TRENDAFRiCA’s 2014 TRENDS digital magazine online, print it, or download the PDF.
The annual list includes edible packaging, the heads-up movement
and haptic technology. Source: TRENDAFRiCA.
JWT produce the list of their ‘100 Things’ every year and it is a fascinating study of culture and the things that will influence us in the year to come.