Sponsors

TREND.Facts: May 21

TRENDAFRiCA May 21, 2013

Kids and teens are the top consumers of snack-oriented convenience foods, while women outpace men.

“An individual’s mood and situation has a strong effect on what will be snacked on. Connecting your marketing messages to the emotional nature of snacking – think taste, cravings and indulgence — will help drive your product’s selection,” according to NPD food and beverage industry analyst Darren Seifer.

 

Source: NPD Group at NPD.com

 

Leave a Comment

Login to your account

Can't remember your Password ?

Register for this site!