TREND.Facts: Nov 16

TRENDAFRiCA November 16, 2012

As oxytocin (the ‘happy’ hormone) increases every time we share pleasant experiences, a happy feeling is created. When people receive tweets or likes on Facebook, research has shown that it increases their oxytocin by 15%. So, if brands get it right, they will evoke the same kind of warm, fuzzy feeling.

Source: Sifiso Mazibuko, Facebook national account manager, Habari Media

Leave a Comment

Login to your account

Can't remember your Password ?

Register for this site!